About Wendi

Why I created the Secrets of Selling to Women

WOMEN. WANT. MORE.

I'm tired of the "loudest" brands winning over the ones who truly care.

I know what women want and brands who, I believe, should win the market's share. After years of sitting back and serving only the brands who found me, I decided the women of the world deserved all brands to hear our desires. I will act as your guide uniting two currently divided worlds, the brand and the consumer. 

Here's why I feel qualified to guide you... 

40+ years of being a woman isn't qualification enough?

All jokes aside, I promise you've never heard this anywhere before. In fact, I'll put money on it.

I've been deeply involved in the ecomm space, specifically women dominated markets, since early 2014. Both with my own subscription ecomm business and as an agency owner. I help brands scale and profit while reducing their ad spend with unique brand story communications and behavior-based conditional logic (apologies for the "geek-speak").

My copy and these strategies are used to sell hundreds of millions in products. You've seen our clients' products on late night infomercials, online boutiques and store shelves. 

Now I re-scripted parts of my playbook for use by coaches, consultants and thought leaders (even politicians -Yikes!). 

Women's purchase habits I observed in the idea adoption space seem to be as predictable as the physical product space. And since we know that women make 80% of ALL online purchases you can't afford to miss what I'll share in this training... 

 

Looking forward to working together,

Wendi Schenkel